Conventions of a music video in the dance genre - Charlie

Digipak Moodboard - Cameron

My Comments (Charlie):
This is the moodboard that we have created to gain ideas for the creation of our digipak, there is a range of album covers for pop artists and they differ between each of the different music genres. We have tried to be specific with the genre, as most of the artists in the above collage have made some sort of dance themed music, for example - JLS, Calvin Harris, Rihanna and more.

Logo for 'Mission 808' (Chosen Group Name) - Cameron

Comments:

Using the Adobe Fireworks program, we have created our product logo. This was created by inserting a circle and skewing the edges to form this abstract design as seen above. The two circles underneath were more simply created. One was formed with the use of the doughnut shape tool and simply resized, similarly the small circle seen parallel to the doughnut shape was a circle inserted and resized. The colour scheme was created by adding a gradient to the shapes and deciding which colours would fit the theme perfectly. Considering the theme of the product, as a whole is a dance pop theme, we thought the choice of colours should stand out and be noticeable, as it compliments the idea of dancing and having fun, being lively and vibrant. Due to this we decided the colours of this logo should be black and white as these two colours contrast each other but add the effect of standing out to the audience, therefore making the logo a noticeable factor which will eventually be implemented onto our DigiPak and website. The abstract shape we have given the logo also gives the product as a whole a more modern twist, once again relating to the dance pop genre theme, as clubbing and partying is more commonly associated with modern times. It also fits the genredue to the song, which is a modern dance song itself. Overall this logo, which we have created using Adobe Fireworks, serves the purpose of attracting the audience to the product due to its unique shape and colour scheme as it stands out to the target audience.



 

Location, Equipment and Personnel organisation - Charlie

Production meeting notes, December 1st, 2013 - Charlie

The below is all what we have discussed during a scheduled group meeting:

Things we have completed since last meeting:

- Filming for all party locations
- Digipak design and production

Things that still need to be completed:
- Filming of footage from Central London
- Completion of Digipak design itself
- Finish editing the rest of the video once we have filmed the footage from London

Digipak:
- The digipak is now completed, however we still have to upload some extra posts to the blog relating to the digipak.

Website:
- There is only a few minor tweaks that need to made to the website itself, however similarly to the digipak, we still have some extra posts that we still need to upload before it can be fully completed.

We still need to complete our evaluation tasks but this will be completed after christmas.